(Coming Soon) Sony Alpha A7 M4

$128 / 1st day rental


An all-arounder that pushes beyond basic, the Sony Alpha a7 IV does double duty with strong stills and video performance. An advanced hybrid mirrorless camera, the a7 IV has the resolution and AF performance that appeals to photographers along with robust 4K 60p video recording for filmmakers and content creators.

The newly developed 33MP Exmor R CMOS sensor pairs with the BIONZ XR processor from the Alpha 1 to achieve quick shooting up to 10 fps and 4K 60p video recording, along with broad sensitivity up to ISO 51200 and a wide 15+ stop dynamic range. Beyond image quality, the sensor and processor also contribute to an advanced AI-based AF system that supports Real-time Eye AF and Real-time Tracking for intuitive AF control and subject tracking.

This fourth-generation of the a7 camera also sports an updated body design that houses a higher resolution 3.68m-dot EVF, vari-angle touchscreen LCD, and dual memory card slots, including one dual CFexpress Type A/SD UHS-II slot. Connectivity and streaming are also a key attribute of this camera, and it supports a simple plug-and-play design for live streaming directly from the camera when connected to a computer via USB.

Lens Mount: Sony E Mount
Camera Format: Full Frame
Pixels: Actual: 34.1 Megapixel, Effective: 33 Megapixel
ISO: Auto, 100 to 51200 (Extended: 50 to 204800)
Image File Format: JPEG, Raw,HEIF
Shutter Speed: 1/8000 to 30 Seconds
Audio Recording: Built-In Microphone (Stereo), External Microphone Input
Audio File Format: AAC, Linear PCM (Stereo)
Dimension: 5.2 x 3.8 x 3.1" / 131.3 x 96.4 x 79.8 mm
Weight: 1.4 lb / 658 g

Recording Modes:
H.265/XAVC HS 4:2:2 10-Bit
UHD 4K (3840 x 2160) at 23.976p/50p/59.94p [50 to 200 Mb/s]

H.265/XAVC HS 4:2:0 10-Bit
UHD 4K (3840 x 2160) at 23.976p/50p/59.94p [30 to 150 Mb/s]

H.264/XAVC S-I 4:2:2 10-Bit
UHD 4K (3840 x 2160) at 23.976p/25p/29.97p/50p/59.94p [240 to 600 Mb/s]
Full HD (1920 x 1080) at 23.976p/25p/29.97p/50p/59.94p [89 to 222 Mb/s]

XAVC S 4:2:2 10-Bit
UHD 4K (3840 x 2160) at 23.976p/25p/29.97p/50p/59.94p [100 to 200 Mb/s]
Full HD (1920 x 1080) at 23.976p/25p/29.97p/50p/59.94p [50 Mb/s]

XAVC S 4:2:0 8-Bit
UHD 4K (3840 x 2160) at 23.976p/25p/29.97p/50p/59.94p [60 to 150 Mb/s]
Full HD (1920 x 1080) at 23.976p/25p/29.97p/50p/59.94p/100p/119.88p [16 to 100 Mb/s]

Original body cap, original charger, 02 x original batteries, 64GB Sony TOUGH SD card, eyecup, 02 x peak design anchor, peak design strap.